"Empowering Women With the Latest Tools, Resources & Skills to Create a Thriving Online Business"

Ready to harness the power of online sales and marketing?

A recent report by the eCommerce Times indicates that 84% of people who use the Internet have bought products online in the past year. That’s almost 225 million online shoppers in North America alone! Whatever product or service you are offering, chances are you have a website—and there’s no doubt you can increase sales and [...]

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Small Business Choosing An Affiliate Program

An affiliate program looks after the affiliate side of the business – tracking who refers the visitor, whether a sale is made and the commission payable.  Good affiliate programs also provide the ability to deliver marketing materials to the affiliates, different links for different promotions, sub affiliate referral tracking and a bit more. Selecting the [...]

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e-Commerce: the New Marketing Shift

By Nilda G. Thomas There was the agriculture age, the industrial age, manufacturing age, the age of information tech nology and now e-Commerce. With just a click of a mouse, products and services can be purchased online providing the consumer the convenience of 24/7 shopping. Buying online is almost always less than in the store [...]

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Resource of the DAY: Little Independent

Last month in the mail I received a direct-mail piece from a company promoting their website services for the holidays. I put it aside with every intention of reviewing. Yesterday I finally had the chance to check it out and thought it would make a good Resource of the Day for those women in ecommerce [...]

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A Dozen+ Holiday Gifts from Women in Ecommerce™

… and WE Magazine for Women To celebrate the season of giving, The Women in Ecommerce™ team and I are sharing a dozen special holiday resources we have received from our friends. Feel Free to pass this link and these gifts on to your friends and colleagues too! Just click on the links to take [...]

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Ten Tips to a Savvy eCommerce Site

The Leaders and Experts of Women in Ecommerce™ understand how difficult it can be to run an online business; especially one you are trying to get people to shop online and monetize your virtual business. So we have come up with 10 Tips to help you be more successful in your online business. Here they [...]

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September Resource of the Month: Squareup.com

Square Lets You Take Payments Anywhere! The latest in payment technology is a must for business. Why? Because it lets you take payments from anywhere without a computer. It’s a super little mobile device you just plug into your mobile phone, ipad or other mobile device that allows you to swipe credit cards on the [...]

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Website of the Month: ChicaLogic for Cyber Security

Chicalogic™is about empowering women globally in the Information Age!   If yesterday’s woman mastered the art of juggling family, friends, and career, then today’s woman has mastered the art of synergistic integration of all that and more. Multitasking is no longer a trendy buzzword; it’s a way of life. And women are the vanguards of [...]

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